Managing Planned Change - Motivation Theory

1. Some organizations treat all change as an accidental occurrence, however, change as an

intentional, goal-oriented activity is planned change.


2. There are two goals of planned change:

• Improve the ability of the organization to adapt to changes in its environment.

• Change employee behavior.


3. For major change efforts, top managers are increasingly turning to temporary outside

consultants with specialized knowledge in the theory and methods of change.

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